GA4 Cost Import EN

Free

GA4 Cost Import EN

22 Lessons

This course is for people who use GA4 at an advanced level.
Do you want to make GA4 dashboards where you can see the overall MER of your project?
Then this course is exactly for you!

START

How is it working? Check the video below 👇

Looking for other courses on GA4?

Learn more

Topics Covered

After completing the course, you should be able to import costs from marketing channels other than Google ads into GA4 and be able to create advanced reports directly in GA4 and BQ. Without using paid tools 🥳

0. Before you start

What is GA4 cost import?

3 mins
3.16 MB

Preview

What will we do in this course?

Preview

Technology stack and costs

Preview

Clean up your UTMs

Preview

1. Exporting cost data to Google Sheets

Facebook / TikTok / Linkedin to Google Sheets

Overview

Google Apps script for cost import

Create your config spreadsheet

Copy the Google Apps Script

Create your Google Sheet for cost data

Run the script

2. Uploading cost data to SFTP server

Google Sheets to SFTP server

Overview

Create an account on Bluehost

Create an SFTP account

2 mins
1.64 MB

Create a Keboola account

1 min
1.79 MB

Create data source in Keboola

3 mins
17.5 MB

Create data destination in Keboola

3 mins
4.26 MB

Create a Keboola flow

2 mins
2.52 MB

3. Import cost data to GA4

SFTP server to GA4

Overview

Create a data import in GA4

3 mins
3.74 MB

Import public key to SFTP server

2 mins
2.51 MB

Run the cost import manually (optional)

Check the quality of imported data

Meet Gabriel Jurco

Google Analytics evangelist in 6clickz
6 years in digital marketing and 9 years in business
4 years in measurement marketing and data
experienced business owner
creator of GA4 News newsletter by 6clickz
consulting international e-commerce projects with 9+ figure ARR

X Linked_in