2.6. Event begin_checkout

2.6. Event begin_checkout

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GA4 Essentials EN

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0. Introduction

  • How to use the GA4 Toolbox Essentials

1. Create and setup your account

  • 1.1. Create GA4 property
  • 1.2. Configure enhanced measurement
  • 1.3. Exclude internal traffic
  • 1.4. Set data retention
  • 1.5. Enable Google Signals
  • 1.6. Configure referral exclusion list

2. Configure your events with GTM

  • 2.1. Intro to GTM and dataLayer
  • 2.2. GA4 Configuration
  • 2.3. Event view_item
  • 2.4. Event add_to_cart
  • 2.5. Event remove_from_cart
  • 2.6. Event begin_checkout
  • 2.7. Event add_shipping_info
  • 2.8. Event add_billing_info
  • 2.9. Event purchase
  • 2.10. Event generate_lead

3. Learn how to use reports

  • 3.1. Events and conversions
  • 3.2. Customize report navigation
  • 3.3. Import non-Google cost data
  • 3.4. Create custom reports through Explorations

4. Setup account connections

  • 4.1. Google ads linking
  • 4.2. BigQuery linking
  • 4.3. Connecting other Google accounts